Analysis Of Tourist Motivations Who Regularly Visit Karangasem Regency, Bali Indonesıa

Isabella Christa Majadea

Abstract


This study aims to explore tourists’ perceptions of Amed Tourist Village in Karangasem, enabling tourism stakeholders and local residents to collaborate in developing strategies to enhance the village’s appeal. The research employs a qualitative approach, gathering data through preliminary observations before fieldwork at Amed, distributing questionnaires to tourists, and conducting interviews to deepen the understanding of the findings. The primary factors shaping tourists’ views of Amed Tourism Village are its scenic beaches suitable for diving and snorkeling (88.2%), the warmth and friendliness of the local community (90.1%), and the environmental cleanliness (63.4%).

Keywords


Tourism Motivations, Traveler, Bali, Indonesia

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DOI: http://dx.doi.org/10.52155/ijpsat.v53.2.7574

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