An Analysis of Congratulatory Strategies Employed by Indonesian Internet Users on Instagram and YouTube: The Case of Rizki Juniansyah's 2024 Olympic Gold Medal Win

Nuri Adlina, Desthia Amalia

Abstract


This study investigates how Indonesian internet users congratulate Rizki Juniansyah on his gold medal win at the 2024 Paris Olympics. The researcher analyzed 100 comments from his Instagram post and an SCTV YouTube video. Using a qualitative method, they examined the different ways people expressed their congratulations. The analysis, based on Elwood's classification of congratulatory strategies, found that "Illocutionary Force Indicating Device" (IFID) was the most common method on Instagram. In contrast, "Expression of Happiness" was the most frequent strategy used on YouTube. This suggests that people may choose different ways to congratulate depending on the social media platform they are using. This study uncovered the presence of "Expressions of Gratitude" directed towards individuals other than God within congratulatory messages.

Keywords: IFID, Congratulatory strategies, comment, Instagram, YouTube.


Keywords


IFID; Congratulatory strategies; comment; Instagram; YouTube

Full Text:

PDF

References


Alemi, M., Moakhar, N. P., & Rezanejad, A. (2021). Realization of English and Persian Congratulation Strategies in a Computer-mediated Social Network. MEXTESOL Journal, 45(3), 1–14. https://doi.org/https://doi.org/10.61871/mj.v45n3-1

Allami, H., & Nekouzadeh, M. (2011). Congratulation and positive politeness strategies in Iranian context. Theory and Practice in Language Studies, 1(11). https://doi.org/10.4304/tpls.1.11.1607-1613

Aziz, R. N. (2024). Congratulation strategies: Pragmatic study. British Journal of English Language Linguistics, 12(1), 1–8. https://doi.org/10.37745/bjel.2013/vol12n118

Elwood, K. (2004). “Congratulations!”: A cross-cultural analysis of responses to another's happy news. The Cultural Review, Waseda Commercial Studies Association, 25(3) 355-386.

Leavy, & Patricia. (2017). Research Design: Quantitative, Qualitative, Mixed Methods, Arts-Based, and Community-Based Participatory Research Approaches.

Mahzari, M. (2017). A sociopragmatic study of the congratulation strategies of Saudi facebook users (dissertation). A sociopragmatic study of the congratulation strategies of Saudi Facebook users. Arizona State University, Tempe, AZ.

Nofendralova, S. F., & Sartini, N. W. (2024). Comparing congratulatory speech in Javanese and Sundanese: Influence of culture on strategies. NOTION: Journal of Linguistics, Literature, and Culture, 6(1), 70–92. https://doi.org/10.12928/notion.v6i1.9110

Octaviani, A. D., & Haryanto, S. (2023). Pragmatic analysis of congratulation expressions addressed to Arya permana given by social media users. Advances in Social Science, Education and Humanities Research, 333–351. https://doi.org/10.2991/978-2-38476-086-2_29

Rizki Juniansyah [@rjuniansyah_]. (2024, August 10). ““ALHAMDULILLAH YALLAH” tidak ada kata kata untuk semua ini😇” [Photograph]. Instagram. https://www.instagram.com/p/C-dwNFgtyxP/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==

Saleem, A., & Saleem, T. (2023). Pragmatic transfer in congratulation strategies of Punjabi EFL Learners: Social Power in focus. Ampersand, 10, 1–7. https://doi.org/10.1016/j.amper.2022.100103




DOI: http://dx.doi.org/10.52155/ijpsat.v48.2.6888

Refbacks

  • There are currently no refbacks.


Copyright (c) 2025 Nuri Adlina, Desthia Amalia

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.