The Effect of Tourism Development Program Support on the Feasibility of Homestays in the Kepulauan Seribu Indonesia

Abstract

Tourism is developing into one of the mainstay sectors of Indonesia's national development. The Thousand Islands had become one of the top 10 New Bali destinations which later turned into 5 super priority destinations. To provide proper accommodation, the government cannot rely on the government or private entrepreneurs alone. However, it is necessary to encourage community participation, especially those who live in tourist destinations, to participate in developing cheap lodging but having good eligibility standards in the form of homestays. In the Thousand Islands the number of tourists has tended to decrease since 2017 and the number of homestays has not increased from 2017 to 2021, namely 661 homestays. The tourism development programs that have been carried out include training, assistance in the form of goods or services, companion experts, and tourism development budgets. This study aims to: (1) provide an overview of the extent to which the implementation of tourism stakeholder support through tourism development programs is carried out in the Thousand Islands; (2) How do external factors in the form of program support affect the development of homestays for the feasibility of homestays for small islands in the Thousand Islands. This study uses a quantitative approach and is enriched with qualitative analysis. The research locations are in two sub-districts in the Thousand Islands, DKI Jakarta Province. Respondents are homestay owners in 9 small inhabited islands. The questionnaire data collection survey used cluster sampling starting on June 23, 2021 on Tidung Island and ending on October 7, 2021 with the number of questionnaires collected by 308 respondents from 661 homestays. Qualitative data collection was carried out by interviewing key informants for the Thousand Islands Regent and tourism stakeholders. Descriptive data is presented in the form of a frequency distribution table. To see the effect between variables, multiple linear regression analysis was used using SPSS Version 24. The results showed that the feasibility of homestays in the Thousand Islands was in the very decent category. This was because the level of complaints or comments from tourists was very low. The feasibility of a homestay is related to the ability of the manager to provide homestays that suit the needs of tourists. Variables that affect the feasibility of homestays are support from the private sector/collaboration partners and the availability of tourism experts.

Keywords—homestay; kepulauan seribu; tourism